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9 Reasons Why All Businesses Should Have a Website

Nowadays, companies all over the world want to have a stunning, unique website design that will impress their customers. But you have to wonder, is it a good idea for your company to have a website, and is this worth the investment? What kind of benefits will you be able to get from creating a website for your business? Let’s find out right away and see if investing in a good company website can have an impact on your revenue!

 

1.It’s inexpensive

Thankfully, creating a website isn’t that expensive nowadays. If anything, it’s just a small investment and one that can be recouped within the first few months of existence for any website. But the best part here is that you can hire a team of professionals to create a stellar website design, and you will get to represent your brand properly. Not only that, but a good website is rather inexpensive and expandable. So, if you want, you can add more features to it as time goes by.

2.You get to boost your company’s sales

Offline shops and companies tend to be active for a limited amount of time during the day. With help from a website, you get to have constant exposure to your client. Yes, a website works 24/7, and it does bring in front a great new way to find your audience. Studies have shown that a website helps your brand become more prevalent and important in the online world. From here to generating a lot more customers and sales it will be one single step!

3.Connecting with your audience

What a lot of brands fail to do nowadays is to identify the right way to connect with their audience. If you have a website, you can add frequently asked questions and even a live chat feature. Connecting with your customers is everything in today’s market, so you have to make sure that you invest in ways to connect with people as fast as you can. Plus, using features like Google Analytics can make your website shine, since you get to identify what customers like and dislike about your website, what can be improved and so on.

4.You can generate more leads

Lead generation is tricky if you stay offline. You have to rely on word of mouth, and that’s not going to offer you the utmost exposure in the end. What you want is to generate more leads, and a good online presence, as well as a relevant website design, can come in handy here. Customers know that companies that have a website are more established and reliable. And, of course, this is the type of thing that every potential customer wants to have, protection and quality.

5.Showcasing testimonials

As we said earlier, you can’t rely solely on word of mouth. By creating a website and establishing a proper website design, you also get to showcase your testimonials. Including testimonials on your website is great, not to mention you can put a face to those names and be more convincing this way. By seeing the success of other people which used your services and products, customers are going to be more enticed to work with you.

6.It’s easier for the customers

Nowadays, people are very busy, and they just lack time to go to a store and purchase what they want. They end up purchasing stuff online, which means that you will lose those clients if you don’t create your website. At the end of the day, customers want convenience and a great new way for them to purchase the stuff they want without wasting any time. Yes, their time is important, and by creating a website for your business you show that you value your customers!

7.your business will be open 24/7

Your company gets to be open non-stop if you create a website for your business. This means faster purchases for your clients and happier clients as a whole. But this also means you get to offer faster and better support to your audience as well. This is a crucial factor most of the time because a lot of companies lack good support and features like this. So, it can make a whole lot of a difference to be open non-stop and help your customers when they need you the most.

8.Reaching a larger audience

Whenever you create a website, you get to have more and more people learn about your products and services. This is very good for your branding, and it helps your company grow as a whole. Not having a large exposure can hurt your business, so reaching a larger audience for your business makes a lot of sense. And yes, it can help you quite a lot in the long term. Just consider giving it a shot and the value can be extremely impressive!

9.Showing off your latest products and services

By investing in a website and using a meaningful website design, you can show your latest services and products too. Companies always try to find the right way of showing their releases or promotions, and a website allows you to inform your clients about your latest offerings. It’s a great promotional tool and one that can bring in some tremendous new ideas in the long run.
As a whole, creating a website for your business just makes it a lot easier for you to connect with your clients and offer them the products and services they need. Moreover, it enables you to bring in front high-quality support and connect with your clients. Of course, being able to have your company open 24/7 also helps you generate more sales and exposure for your business as well.

But it all comes down to creating a proper, responsive website design and adapting the site to your customer’s needs. Make sure that you create a website for your business right away and listen to what your customers want. Offer them the convenience they want, and you will be extremely impressed with the results.

Contact Advertising Solutions Web Design to assist you in creating an affordable website for your company.

About the Author
Advertising Solutions Web Design
Advertising Solutions Web Design specializes in quality website design services at affordable prices in South Africa. Web Design Packages from R3000 | Follow us: Facebook / Twitter / Google+ / LinkedIn

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  • REPAYMENT PLAN

    How does the repayment plan work?

    Upon acceptance of the quotation, we require a 50% deposit payment before the start of the project. The balance or outstanding amount has to be paid after we have completed the project.

    With the repayment plan, you are able to repay us the balance or outstanding amount over 3 months. However, failure to make payments will result in immediate suspension of your account.

  • WEBSITE HOSTING

    What is Web Hosting?

    When you design a website and want other people to see it, you will need to publish (or upload) it with a web hosting service.

    Web hosting services work by storing your website files in high-powered computers (web servers) connected to a very fast network. When someone types in your web address (such as www.advertisingsolutions.co.za), the Internet connects to the web server holding your website files and then transfers your website information back to their computer. From there they can surf and view the pages of your website.

  • DOMAIN NAME

    What is a Domain Name?

    A domain name (www.yourcompanyname.co.za) is essentially your company’s Internet address; the same way your company’s street address is used to find your offices, a domain name is used to find your website. Consider this: Pick a domain name that’s memorable and relevant!

  • NUMBER OF STOCK PHOTOS

    Stock photos are professionally taken photographs that we can buy online to use commercially, without having to stress over copy-right issues. It can be used to enhance your website or in marketing material.

    Stock photos can save you quite a bit of time and money, as you do not have to hire a photographer just to have some quality images for your website. While stock images cover a broad range of applications, it can be difficult to acquire pictures for a certain niche, or a specific product.

     

  • NUMBER OF SLIDES

    What is a slider?

    A banner slider is comprised of images and text on multiple slides, allowing you to rotate content on a single space on your website. It’s most commonly the first thing you see (apart from the logo and menu) on a website’s home page. The purpose of the slider is to catch the attention of the viewer while being visually appealing and easy to read. It can be used to display selected information, such as promotions or highlighting specific products or services, and can also be used to easily navigate your site.

    How many should I use?

    This is dependable on the amount of content you have on your website. Small websites that do not have much information 1-2 sliders will be enough. Websites with more pages and content to market will require more sliders to make the navigation of the site easily digestible for the viewer, while promoting certain products or content. We do not recommend more than 5 slides, as we find that most viewers spend a few minutes on your home page before moving on to another page and won’t view more than 5 slides.

  • WEBSITE TYPE

    Standard Website Design

    This design is for the general purpose of getting your company’s information out on the internet and reaching potential customers. This does not include an online store/eCommerce, directories or custom development. As we use WordPress, you will also have the option of logging in to your website and doing some small changes yourself if you choose.

    Online Store/eCommerce

    This design option is for selling your products online, as well as having your information online and reaching potential customers. This includes payment gateway integration such as Payfast and EFT and also includes up to 50 individual products. If you have more products you can simply load them in yourself by logging into the backend of your website, where you can also manage your inventory and take stock. If you have a large selection and would prefer us to do it, we can assist you with loading all your products for an additional fee.

  • NUMBER OF PAGES

    Most websites are comprised of 4 pages, eg: Home, About, Services/Products and Contact.

    Your Home page welcomes the viewer, with a general summary of your company and what you have to offer. It also helps the viewer easily navigate your site. Your About page may list company history, your mission and vision, team members, company values or any information regarding your company.

    Your Products or Services page is where you expand on the products or services you have. Your Contact page lists all your contact details, such as your physical address, contact number and email address. It is also good to have an enquiry form so potential clients can easily get in contact with you.

    These are just the most common pages used, the amount of pages will depend on the amount of information you have.